Google prohibits all advertisements on which Zwarte Piet can be seen. Even the 'soot sweeper' is banned.
Google will no longer allow ads on pages where a Black Piet can be viewed, except for educational or journalistic pages.
It is remarkable that even the 'soot wiper' - it politically correct alternative to Zwarte Piet - forbidden is becoming.
According to Google, the measures are necessary to 'take a step towards EQUALITY en DIVERSITY' to put.
Also on YouTube however, no more money can be made with videos in which Zwarte Piet or the soot sweep can be seen.